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ABOUT US

We are a 360° creative agency of
creatives, strategists, and innovators—
blending culture, strategy, and technology to build brands that capture attention, inspire audiences, and drive measurable impact.

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We operate on
— simple principles

Our Motivation

We operate on simple principles that guide every decision we make. Creativity with purpose, strategy with clarity, and execution with excellence define our work. We don’t chase awards—they simply reflect our commitment to creating meaningful impact for the brands we partner with.

What we did?

AWARDS & RECOGNITIONS

Since 2010, we’ve been using creativity to help shape and grow
some of the world’s most ambitious and forward-thinking brands.

AwardProjectYear
Awwwards - Site of The DayMichø Shēma2025
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Envato - Featured ItemVerdia Social2025
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CSS Design Awards - Website of The DayBoldly®2025
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FWA - Site of The DayVeldora2024
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GSAP - Featured ShowcaseSlow ~ Sunday2024
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Behance - Feaured ProjectChunko ©Bold2024
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Awwwards - Honorable MentionFruitista2023
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CSSDA - Website of the MonthThorn & Brew2022
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CSS Design AwardsLumex2022
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Awwwards - Site of The MonthIce Mood2021
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Since 2010 we have
used creativity to.

OUR TEAM

"We've streamlined the outdated and layered agency model to give you direct access to the best global talent.

No wasted time, no empty promises. Just impactful results."

Guillaume Hamon

Founding Partner

CORE VALUES

We bring together exceptional talent from around the world — combining diverse perspectives, skills, and experiences to craft original, insightful, and highly tailored solutions for every client we work with.

Curiosity

We curate the best talent from all corners of the world. This enables us to leverage diverse perspectives, knowledge, and expertise to deliver fresh and tailored solutions for our clients.

Purpose

We collaborate with purpose — bringing together global talent driven by meaning, not just outcomes. Every idea and solution is shaped to create real impact and lasting value for our clients and their audiences.

Transparency

We believe openness builds stronger partnerships. By uniting diverse minds from around the world, we maintain honesty in process and clarity in communication — ensuring trust in every collaboration.

Empathy

We bring together people who understand before they create. Our diverse team approaches every challenge with compassion and curiosity, crafting thoughtful solutions rooted in genuine human insight.

Excellence

We gather exceptional talent from across the globe, each committed to setting new standards of creativity and precision. Together, we turn high expectations into meaningful, measurable results.

Our Clients

GOOD PEOPLE
BIG PROJECTS

These three principles have earned us numerous awards. While we don’t chase accolades, they are proof of our dedication to impact, quality, and innovation.

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POP5 was born from a belief that creativity shapes culture.
No ordinary ideas, no conventional approach. What started as a vision to think differently became a commitment to creating bold and memorable brand experiences.
Today, our multidisciplinary team helps businesses connect with people through creativity, strategy, innovation, and meaningful impact.

Voices

CLIENT SUCCESS
STORIES

We bring together exceptional talent driven by intention and meaning. Every collaboration is guided by a shared goal — to create work that serves a clear purpose and leaves a lasting impact.

Laura Kim Founder, Northwood Wellness

“We came to Minimal Agency with a vague idea and left with a clear, elegant brand that truly speaks to our values. From the first discovery call to the final launch, their process was seamless, insightful, and refreshingly human. They didn’t just build us a website — they gave us a voice. Our users often compliment how ‘clean and calming’ our site feels. That’s the Minimal touch.”

Daniela Ortiz CEO, Aalto Architecture Studio

“We struggled for years trying to clarify our brand message. Minimal Agency helped us cut through the noise and discover what really matters. Their minimalist design philosophy doesn’t mean ‘less effort’ — it’s actually incredibly intentional and crafted. The result is a timeless brand identity and a site that finally feels like us.”

Jonathan Meier Creative Director, Frame & Fold

“What impressed us most was their ability to take complex business needs and distill them into simple, functional, and beautiful design. We’ve worked with large agencies before, but Minimal Agency was more thoughtful, more responsive, and far more aligned with our goals. They’re true partners in every sense.”

Daniela Ortiz CEO, Aalto Architecture Studio

“We struggled for years trying to clarify our brand message. Minimal Agency helped us cut through the noise and discover what really matters. Their minimalist design philosophy doesn’t mean ‘less effort’ — it’s actually incredibly intentional and crafted. The result is a timeless brand identity and a site that finally feels like us.”